OUR PROMISE
To source brilliant products for our customers
Create amazing shopping experiences
Minimise our impact on the environment; and
Actively help our local community to prosper.
Who We Are
We are a hyperlocal, ethical, and sustainable liquor retailer, owned and operated by local families who believe in the prosperity of their communities.
What We Do
Mission driven; we are more than just a liquor store. We create amazing retail spaces that prioritise locally sourced products and apply sustainable, and ethical business practices to protect our precious resources, reduce waste & emissions, and support our local community.
Our Tribe
Our customers are conscience-driven and make purposeful, considered choices to positively impact the local community.
Why It Matters
Where you shop matters. We are a business driven by local community. Creating a positive social impact and protecting our natural resources is woven into our DNA and at the heart of everything we do.
Our Purpose
We want to rewrite the rules of liquor retailing. We believe in providing our customers with brilliant products, thoughtful personal service and a business ethos that supports our community and protects our environment.
We painstakingly search for unique products crafted by passionate local producers, as well as the best quality products from around Australia and the World, then share these discoveries with customers through our stores.
We value our role in the community and how we connect to customers, so want to inspire meaningful action, that will make a tangible impact.
What Makes Us Tick
Local Cellars retailers are passionate locals and community is the centre of our world. Our commitment to “doing good” and creating positive change is what drives us. This is our guiding light and influences how we do business, serve our community and tread more lightly on the planet.
We are striving to be a business that is part of a global movement working to create positive impact in the world.
What Makes Us Tick
Local Cellars retailers are passionate locals and community is the centre of our world. Our commitment to “doing good” and creating positive change is what drives us. This is our guiding light and influences how we do business, serve our community and tread more lightly on the planet.
We are striving to be a business that is part of a global movement working to create positive impact in the world.
WE VALUE…
Respect
Dignity & fairness underpin the compass that guides us.
Integrity and respect are in the heart of our relationships, business and at the core of everything we do.
We value our roles in the community and strive to make it a better place for all
Independence
We are proudly independent and passionate about being an integral part of the local community.
We support small businesses & community groups, will advocate for the common good, and are passionate about creating a place that customers love to shop.
Trust
A spirit of generosity is woven into our business and service offering.
We value collaboration and community engagement at a local level and believe in actively giving back to our community in a way that creates meaningful impact.
Generosity
Honesty and sincerity are at the foundation of our business.
We are committed to being true and transparent in our dealings and strive to always do the right thing – even when no-one is watching!
Courage
We believe in going beyond the expected and embrace the responsibility of doing so.
We are bold, honest, and authentic as individuals and collaborators.
We celebrate equity, diversity and inclusion and recognise the courage it takes to create positive change and make a difference.
Why We Do It
As independent, family owned businesses, we get what it means to create a positive legacy for future generations. We are striving to help our customers make more empowered, purposeful and considered choices about their own shopping habits and product choices in their community. #Good Choice
We live and
breathe Local
We are Local above all else. We care about our customers and local community.
We are in touch with their changing needs and engage with them in a way is authentic and relatable.
We have amazing stores and wide range of delicious products
We are passionate about sourcing great products, committed to protecting our environment and devoted to giving back to our community.
We are proudly independent and connected to place through our stores.
We’re driven by Purpose & are part of the solution
Our purpose drives us. It is an unseen-yet-ever-present element that underpins everything we do
We believe that creating memorable shopping experiences, showcasing local producers & giving them a fair go is important for the development and sustainability of the local communities we serve.
Join our Community
Become part of our Local Cellars community and sign up to our newsletters. We will keep you updated about Local Cellars, Good4Locals, sustainability initiatives and community programs in your local area.